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IKEA Is Bringing Its First-Ever Range of Clothing and Accessories to Australia – Concrete Playground

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Everyone has at least one piece of IKEA furniture in their house, and likely more than that. Maybe you also own some of the Swedish retailer’s Lego storage boxes, too, or a bucket hat made out of the same material as its iconic blue bags. You could’ve whipped up outfits for your dog using said shopping carriers, and even cooked up its famed meatballs during lockdown. Something that even the brand’s biggest Australian devotees won’t own, however, is an IKEA t-shirt, tote or key ring — yet, that is.

In 2020, IKEA launched its first-ever merchandise line, kicking off in Japan before releasing in Singapore, Thailand and Korea as well. Now, come Thursday, May 13, it’s Australia’s turn to get decked out in the brand’s clothing and…



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